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11-24-2009, 08:03 PM
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Yahoo Cost-Per-Click Prices Down 29% in One Month
Marketing analytics firm reports steep drop in Yahoo click costs.According to marketing analytics company Covario, Yahoo’s cost-per-click prices were down 29% after instituting widespread variable click pricing in September. Although it’s unclear what universe of click data Covario used to calculate this, Yahoo is happily quoting it. Covario says the typical CPA is [...]
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